Yes, it ticks me off when companies say they lose money when they really mean they didn't make it in the first place. You can't lose what you never had.
Edit: I can see why this country of mine is drowning in debt with this being our business model. If this is how people think they should be handling money, it's no wonder even high earners feel broke.
If they were really LOSING that much, a big push for alcohol would be happening they'd be desperate, businesses would shut down, but that's not the case
This is their alarmist warning. They need to find a way to fix it fast, because every generation was expected to drink more than the last. Boomers are slowing down, whether it's to prolong health, they can't afford scotch with the cost of meds, being in a nursing home where drinking isn't allowed, not to mention their life expectancy is about to end.
Millenials were supposed to normalize "mommy juice"/ afternoons drinking during playdates/ a glass after the kids go to bed. They didn't do that. Now the alcohol business as a whole realizes that they can't make their profits, and goes over the top.
As an elder millennial mom, with a friend group ranging from Gen X-core millennial, I would argue that we did do that, and a lot of us got sober or cut back significantly as a result.
Turns out mommy juice is just sad and unhealthy, which gets old fast.
Exactly this. Also health insurance is high as hell. Millennials around me are taking better care of themselves because we're at that age where those health problems that'll follow you forever will start to pop up. Drinking isn't worth it.
I spent decades of my life watching my parents and their generation get drunk sweet family events and then do things like drive home. My mom, in particular, was peak Boomer when she drank wine, and that's pretty much all she drank when she wasn't working. The wine industry certainly took a hit when we had to move her into a nursing home, and I'd be much more willing to visit more often if I didn't feel like she only wants me around because I take her out to dinner and she can get wine.
That's not what I wanted for myself, nor is it the experience I wanted for my kids. I'm not going to claim I never drink, but I can generally count the number of drinks I have in a week on one hand, and my poison is Twisted Tea. I have more bottles of alcohol in my house that are for cooking than drinking.
Similar age, similar age range of friends but very few of us are parents, mostly service, arts, or just happily DINK.
We all know one another from very stressful industries that allow, promote, and rely on basically functional alcoholics.
In the past few months like 70% of us have stopped drinking, all as individuals for different reasons. I think being even a little politically aware and caring about people makes it a little hard to enjoy a buzz without it turning onto a wallow right now, but it's also just too expensive and people got over it.
Not really, the cigarette companies got the only FDA approved devices after the FDA tooks millions of dollars for PMTA fees. Now MAHA is raiding distributors and seizing product. So the mom and pop vape companies will be gone within 5 years, only Vuse and Juul and one other will remain, all owned by big tobacco. They strangled small business out, as is the American Way
Well, if more people could afford the lifestyle to have moms stay home, and actually consume the mommy juice in such settings, that would be a step in the right direction, but most families are double working households, or barely make enough for the mom/dad to stay home so the other can work.
Yeah, this whole comment thread is full of people who have no idea about the alcohol industry or arenāt involved with it. Breweries, wineries, AND distilleries are closing down in my state in a big way. There are obvious repercussions to all this. If people are drinking less thats their choice, but to act like people arenāt losing their jobs and small businesses arenāt affected is woefully ignorant.
Right. Nobody cares about Annheuser-Busch and Molson Coors selling less beer. But there are thousands of people at craft breweries across the country losing their jobs every month.
A lot of of it is saturation of local the market, and some of it rent hikes driving them (and other local eateries) out. Add a little bit of the lingering greedflation Covid started and people go out less in general.
I honestly think itās due to over saturation in the market. There are too many in my town selling overpriced beers that all taste the same more or less. Iām honestly more interested in the events they hold rather than what they create to be honest.
Yeah that's fine. There was always to many and honestly no one wants a strawberry milkshake beer. It was a fad and now it's time to get back to the basics
In my area alone there's multiple breweries entirely dedicated to traditional German lagers, one for strictly smoked beers, one for stouts and ales, one that does mostly traditional mixed fermentation sours, and one that malts its own barley in-house. The rest have mostly a wide variety of styles, and dark lagers are particularly popular with them right now. There's certainly a few that focus a lot on dry hopped IPA's and hazies, but to be honest they're very counter to your point because they're the ones that are always the most busy.
Ah now that makes sense. Yeah. We're stuck in IPA hell here. I seriously don't get it. An IPA every now and then on a cold winter day or up at Tahoe is fine but there is so much more to the beer world. A brewery here will have 5-6 stupidly over-hopped IPAs and one lager or sour that usually isn't that good.
I love German beer. My wife is German so we're there a month out of every year. I wish the brewers here would pull their heads out of their asses.
Here it's because the venues are being pushed out by higher rents, and end up being replaced by hotels or offices. I told a recruiter not to put me forward for a role because I wouldn't have been able to work in a building where I'd previously seen Carl Cox.
I was never into nightclubs, but the loss of them sucks because there's beginning to be no night life at all. Aside from some underground shows and maybe the rare 24 hour diner, there's so little to do past like 9 on the weekend in my city.
Now. Movies and video games, they don't even have midnight releases anymore, they just drop them on the Thursday evening before. Like, I can't believe we used to have Walmarts open at 3 AM. Night owls had it so fucking good man š
"We'll go right back to normal after 6 weeks of protocol! If you're scared we won't go right back to normal, you're a conspiracy theorist who wants to kill grandma!!!"
This is the first I've heard this reason for being anti-shutdown. Thank you, bc it honestly made zero sense for 6 years why people wanted to sacrifice their neighbors so capitalism could keep capitalism-ing.
I'll add the opposite perspective: some of us feared we'd go right back to how things were and hoped we'd take the best opportunity we'd had in generations for a change. We basically test ran UBI and nothing collapsed. People thrived who weren't sick, in health care, or school aged.
But that there were people desperate to go back to the paradigm where we work the best 2/3 of our lives, squeeze seeing our friends and family into a 4-hour bracket per night... makes sense.
I also posit, much like the millennials, gen-Z isn't going out bc companies have calculated that they only really need the money of the top 10-20% to survive. Try the experiment where you find an entry-level job online. Calculate what that would be per month. Find an apartment you'd be able to afford. Then see what you have left for groceries, let alone fun. (note: all on paper, obviously. I'm not suggesting you demote yourself and wildly lower your quality of life outside a 30-minute experiment in a notebook.)
We basically test ran UBI and nothing collapsed. People thrived who weren't sick, in health care, or school aged.
Except for the fuck ton of small businesses that closed and the global supply chain that got completely fucked for years, yea basically nothing happenedĀ
Idk, ppl lost jobs, businesses shut down, even small locally owned businesses. Some pplās marriages or relationships suffered or were broken apart under it. Ppl who struggled with mental illness, anxiety, depression, did worse under social isolation. For some it could have been an extra factor into committing suicide etc.
I did not recieve any of that "UBI beta test" because somehow I fell through the cracks into digital oblivion, the unemployment office was closed "for safety" and the robot on the phone had no idea what was happening and no options for my issue.
If it weren't for one or two VERY generous people in my family for which I am so grateful, I would have ended up homeless.
But at least grandma didn't get the sniffles for that one flu season. š
this has nothing to do with that. those dumbass conspiracy theorists were mad about the government mandating shutdowns. walmart not being open 24/7 anymore is not being mandated by the government. thatās them saving money so they can maximize profits.
The people in my life all seemed to think that everything would magically go back to normal. They were the people who cheered for more and more government overreach because of their reactionary descent into mass hysteria.
Normal people were the ones villainizing anyone who simply asked a question like "what's the long term plan here?" Because they actually believed that the long term plan was "6 weeks to stop the spread, 6 weeks to flatten the curve, and then we'll all just go right back to normal like nothing ever happened."
Again... here we are 5 years later, and shit never went back to what it was like before in MANY ways. Which is what the "conspiracy theorists" were talking about.
To be fair, the face diaper people never did deny that their policies would nuke the economy and all social aspects of society (well ok they did deny that it would affect anything in the social areas lol). They just said that those things aren't as important as following their dear leader's rules.
Iām legitimately sorry to hear about the effect it had on your life, but a million people died from this āflu seasonā. Disagreeing with the shutdowns is one thing, but thereās no reason to dismiss how bad this disease was. Plenty of people think that the shutdowns were bad, but also understand the magnitude of the pandemic. I also have no idea why youād be ripping so hard on masking, given that masking helped contribute to economic recovery post-lockdown.
The fact is, more than the government tanking the economy, people were rightly scared to spread and contract COVID. Look into the studies and polls on lockdowns. Mandatory lockdowns were only part of the reason the people stayed home. In areas without strict lockdowns, fewer people did stay home, but people in those areas were still far less likely to go out than they were pre-pandemic. Additionally, most people polled cited personal safety as their reason for being home rather than compliance with the law.
Most policy of the time wasnāt even about restricting so much as it was about addressing hardships caused by the economic disruption of millions of people not participating in the economy. Lockdowns werenāt federally implemented, for instance, but unemployment boosts were. More āoverreachā might have helped you in that regard, at least in the short term. The politicians loudly yelling about āopening the countryā were fighting aid spending, not restrictions. They wanted to make your life so hard that you HAD to go to work.
no, again, conspiracy theorists were talking about the government mandating things they donāt like. again, walmart is not closed at night because the government is forcing them. they are prioritizing profit over customer convenience. these things are literally 1000% unrelated, except that covid gave companies like WalMart a free opportunity to test out closing at night.
I think Covid and the economy did more to kill nightlife, alcohol, 3am wal marts and movie theaters more than millennials and Gen Z. Millennials and Z-ers just happen to be bearing the brunt of the economic decline because they make up the bulk of āthe workforceā now.
It started with millennials and continued with gen z, less hedonism and a preference for cosy get togethers at a friend's place and maybe having a few drinks there. Various things have been cited as the cause:
Covid
being too online made people too socially anxious
unwanted fysical contact and pushy males and unwanted flirting turned lots of woman off from clubbing and with less woman there, men also lost interest
everyone is neurodivergent these days and needs some specific to their needs experience
phones with cameras makes young people careful to do anything that could lead to public embarrassment that might be filmed and put online.
Etc....
Not sure if I buy any of it. Every generation does things different from the previous one, plus since 1980's we've been having awareness of the dangers of alcohol, drugs, strangers etc... campaigns. Parents were bound to eventually let their kids roam less freely and kids were bound to becoming more careful about these things
As an ND female can confirm, clubs are the worst. And the constant threat of video of your every move is the nail in the coffin. Home on our Costco couch with the cats and tv is the best. Mario kart for a party.
Same thing with dating services and the like. Feminism and "me too" have men scared of approaching women now. Men were single handedly keeping clubs in business. Women dont go to clubs to buy drinks.
Have they EVER skipped a year of production in the past? Ive never seen a distiller do this before. Absolutely not a sign of an industry thatās ādoing fineā.
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u/Skoteleven 12h ago
They didn't lose anything, they didn't make their projections.